The Fountainhead

The Fountainhead

Watch the Trailer!

The Fountainhead, Rand's first blockbuster novel, is the story of Howard Roark, the brilliant architect who insists on the right to pursue "my work, done my way" and dares to stand alone against the hostility of the second-hand souls who envy, hate, and try to destroy him. First published in 1943, this best-selling novel is a passionate defense of individualism.

As Rand herself said, the novel's theme is "individualism versus collectivism, not in politics, but in man's soul." The Fountainhead presents an exalted view of personal integrity as well as man's creative potential.

The Atlas Society is the leading organization introducing young people to the literature and philosophy of Ayn Rand. The challenge: with daily reading for pleasure among young people having plummeted 85% in the last fifty years, we’ve got to get creative in encouraging readers to embark on this exciting literary journey.

That includes marrying the power of art with the latest in AI technology to create this very first animated book trailer of The Fountainhead.  

Last year, our very first animated book trailer of Atlas Shrugged quickly attracted over 12 MILLION VIEWS across The Atlas Society’s social media platforms. We’re excited to follow that up with book trailers of The Fountainhead and Rand’s novella Anthem (coming soon).

So, what are you waiting for? Pick up a copy of The Fountainhead and begin your adventure. For a reference guide you can also download a FREE copy of our Pocket Guide to The Fountainhead below.

We promote open Objectivism: the philosophy of reason, achievement, individualism, and freedom.